Bader Al Duja is our strategic and commercial partner for the Iraqi market. Based in Baghdad, he represents our brand throughout the region and supports the distribution of our electrical power solutions, with a specific focus on plug-in eHouses and air-insulated (AIS) medium-voltage switchgear.
Over the years, Bader Al Duja has built a robust network of relationships with key stakeholders, institutions, and industry operators, contributing to the development of strategic opportunities in a rapidly evolving market. His deep understanding of local dynamics, combined with an international vision, allows him to identify emerging needs and facilitate the introduction of innovative, tailor-made technologies for the region.
Our collaboration is built on mutual trust and a shared long-term vision. This partnership has laid the foundation for future initiatives aimed at modernizing electrical infrastructure and promoting reliable, efficient, and sustainable energy solutions.
Through this collaboration, we strengthen our presence in a critical area of the global energy landscape, ensuring that our expertise and technologies reach markets where high-quality, ready-to-use electrical systems are increasingly essential.

